What started as a small project with our friend Anthony at ArgStudios turned into a number of microsites for The Story of Stuff. Annie Leonard’s video aims to radically alter consumer behavior and make us think of the impact that plastic bottled water has on our planet. The video was hugely successful and featured in The New York Times, The Huffington Post, USA Today and even on The Colbert Report! We built the website showcasing the video on a WordPress platform.
Visit the website: http://storyofstuff.org/bottledwater/